HomeBrian Cugelman, PhD
Missed our sold out Toronto workshop?
Join our 2nd Toronto Workshop on 26-27 Nov, 2015.
SOLD OUT in Toronto & Washington.
They’ve enjoyed Dr. Cugelman’s training:
And over 500 others, including small business, government departments, non-profit organizations, students, and academics.
What participants are saying
Excellent content. Applicable everywhere. Thank you.
Great balance of practical and theory on persuasive design of interactive media.
What seals the deal, is how these factors have been formed into a tool for analysis, and structured around iteration for increased understanding over time.
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Workshops (September – November 2015)
Psychology for Digital Behavior Change [P2]
Over two days, you will learn how to recognize and apply over 50 principles of persuasive design psychology, as well as simple steps that you can follow to design more engaging technologies.
- Washington: 24-25 Sep 2015 (SOLD OUT)
- New York City: 28-29 Sep 2015
- Chicago: 1-2 Oct 2015
- Ottawa: 28-29 Oct 2015
- Vancouver: 16-17 Nov 2015
- Toronto: 23-24 Nov 2015 (SOLD OUT)
- Toronto: 26-27 Nov 2015 (overflow workshop)
- Seattle: 24-25 Feb 2016
Psychological Architectures of Digital Behavior Change [A1]
Whereas our foundational course teaches you the core principles of digital behavior change, this workshop will teach you how to combine those principles into highly influential design patterns, called Psychological Architectures, such as gamification, landing pages, habit loops, and more.
- Ottawa: 30 Oct 2015
- Vancouver: 18 Nov 2015
- Toronto: 25 Nov 2015
- Seattle: 26 Feb 2016
Our big city workshops often SELL OUT. Secure your seat today.
On-site training? At your office?
We offer on-site training for groups of 5 or more, along with tailored curriculum ranging from
one to three days. You’ll enjoy better rates and content tailored to the needs of your colleagues.
Just book early, as we have a busy year ahead.
Great workshop! I enjoyed the training and it was very useful. We will start implementing some of the ideas in our projects.
Brian really helped with illustrating persuasive design concepts and will help drive design decisions in the future.
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