About Us
AlterSpark Consulting is an innovative firm that helps clients understand and engage their target audiences. With doctoral level qualifications in the social sciences, we provide marketing research, impact evaluations, and Internet research services. Our online campaign services include expert consulting for online outreach, social media, and website design.
When we start a new project, we build on a solid understanding of your goals, capacities, and operating environment. We then help you design strategic and operational plans that are driven by evidence, tailored to your unique needs, and focused on your bottom line – whether you seek to earn profits or whether your goal is to promote social causes.
AlterSpark Consulting was launched in 2006 by the brother and sister partnership of Dr. Brian Cugelman and Rena Cugelman. Our company builds on their extensive and diverse experience, running global online projects, designing websites for Fortune 500 companies, evaluating some of the world’s largest campaigns, and authoring numerous publications on the science of online persuasion.
We prefer to build long-term relationships with our clients, who include private companies, non-profit organizations, agencies and government. We enjoy working with organizations of any size – from start-ups, to established businesses, to global institutions.
Beyond our credentials, we’re flexible, friendly, and, our clients tell us, we are enjoyable to work with. If you’re interested in our services, why not book a complementary consultation where we’ll be pleased to tell you more? We look forward to meeting you.