This presentation boiled down three years of doctoral research into a simple set of principles that explain the psychology behind persuasive websites and social media campaigns. This was our most successful workshop to date. At PodCamp 2011, we filled the largest auditorium and within its first month, over 10,000 people downloaded our presentation.

Due to the overwhelming interest and encouragement, AlterSpark Consulting will provide training on the psychology of website and social media engagement.