In this session, we'll introduce you to the psychology of online design. We will show you a number of simple principles that you can use to understand website psychology. By the end of this session, you'll be better equipped to understand why some online ventures are successful, and others miss the mark.
This workshop will focus on online indicators, measurement techniques, data sources, and how to integrate online evidence into social media monitoring work. These topics will be addressed within the context of several cases studies and examples of institutional publication evaluations, coalition website networks, time-series news/web trends, and influence within online debates.
Global Citizens Forum, Reaching the Canadian Public
Ontario Council on International Development, with funding from the Canadian International Development Agency