How to Win Friends and Influence People in Social Media (e-book)

Dale's classic book on interpersonal communication provides concrete advice on how to handle people—how to encourage them to like you, to win them over to your way of thinking, and how to become an inspiring leader. Although the world has drastically changed since Dale Carnegie originally published How to Win Friends and influence people, 75 years ago, there are at least three reasons why his classic book is just as relevant to online communication and persuasive social media engagement. dale-tweet

Digital Persuasion Equation at eat:Strategy 2011

At eat:Strategy 2011 we gave our latest presentation on the psychology of persuasive website and social media design.

This presentation provides a simple recipe for designing more engaging websites, social media profiles, or technologies by leveraging the principles of cyber persuasion, through the digital persuasion equation and the eight spheres of digital influence. […]

By | 2016-10-27T23:52:15+00:00 21 July 2011|Categories: Social media, Research|Tags: |1 Comment

Help us build Toronto’s first Social Media Cafe

Toronto's Social Media Cafe is an informal networking event for people who share an interest in social media. It's a casual forum for you to meet new people, share experiences, and drink lots of coffee. If you enjoy meeting likeminded people who use social media--professionally, personally, artistically, or for any purpose--then this event is for you.

By | 2016-10-27T23:52:15+00:00 24 March 2011|Categories: Social media, Uncategorized|Tags: , |Comments Off on Help us build Toronto’s first Social Media Cafe

Health changing websites–AlterSpark and the Heart & Stroke Foundation of Ontario

On 29 November 2010, Dr. Brian Cugelman, Managing Director of AlterSpark and Lee Taylor, Senior Manager, Health Information Services, Heart & Stroke Foundation of Ontario will share their knowledge and experience with designing behaviour change websites that support major health promotion campaigns and strategies.

By | 2016-10-27T23:52:15+00:00 3 November 2010|Categories: Social media, Research|Tags: , , |Comments Off on Health changing websites–AlterSpark and the Heart & Stroke Foundation of Ontario

Download your FREE e-book

Here's your e-book