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Custom Training for Corporations
Available Online & In-person
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Websites. Apps. Ads. Strategy. Design.
Behavioral science is the hottest new skillset. A recent Gallup study found that companies using behavioral economics outperform their peers by 85% in sales growth and over 25% in gross margin.
We help organizations scale-up their team expertise in applying psychology and neuroscience to a range of digital practices. We’ll build your team’s knowledge, skills, and confidence in developing psychology-driven strategy and creative.
Build your workshop in 4 steps
To ensure that your team develops the knowledge and skills most relevant to your business, we’ll spend some time to build a tailored training program. Here’s how the process normally goes.
Step 1. Discuss your goals with us
We want to understand your business, goals and learning needs so we can offer training that is spot on. We like to get into the details of your business, your typical challenges, staff capacity and so on. This may require a few discussions.
Step 2. Select lessons
Our entire training system consists of 6 days’ training, with over lessons broken into 80 mini-lessons. Most lessons contain a combination of theory, reinforcement exercises, and practical applications.
Below are our 2 most popular courses. We also provide training on personality, psychometric nudging, and gamification for education with a focus on LMS design.
Step 3. Pick your format
In most cases, students love our default approach. We’ve spent years perfecting the format, which blends our content with experiential learning, group exercises, design challenges and scenario-based learning games. It’s quite engaging.
However, depending on your needs, we can tailor different types of courses. If you prefer a traditional classroom setting, no problem. If you prefer a hands-on workshop, fine. And if you prefer a behavioral science sprint, that’s also good.
However, here are the three most common formats:
Step 4. Augment with spicy add-ons
If you want training that’s truly special, consider some spicy add-ons. They’re the energizers that will make the class extra engaging, fun and productive. Here’s the spice you can add:
Psychology-Driven Design Challenges
Pre-training Process Modelling
Scenario-based Learning Games
Design Tools & Templates
Pre-build Segments and Personas with behavioral insights
Online training subscriptions for long term retention
Live polling and voting exercises
Who will benefit from our training?
Our on-site training works best for teams of digital-media professionals with hands-on skills and those working at a management level.
Our training is suitable for these professions:
- Usability & UI/UX professionals
- Graphic designers & interactive designers
- Digital marketing & advertising specialists
- Content strategists & web writers
- Product-marketing managers
- Digital-project managers
- Conversion optimizers & researchers
- Behavioral scientists without a digital media background
What participants are saying
This workshop helped me to gain more insight into becoming a better UX designer. The page audits are tremendous and the toolkit is something I will use on a daily basis.
Great workshop! … We will start implementing some of the ideas in our projects.
I greatly appreciated the content and the research that went into producing this coursework. I can find ways to use it immediately to make my work more effective.
Materials for your team
Since our in-house training is customized, we’ll develop a unique training kit for your team.
Your training kit may include any of the following resources:
- Pre-training needs assessments
- Curricula tailored to your needs
- Training guides
- Reference manuals
- Oversized wireframe kits
- Oversized screenshot kits
- Post-training certificates of participation
- Optional post-training tested certification
- Segmentation and persona software
- Behavioral insight report on key personas
- Scenario-based learning games for your challenges
Our fees are straightforward. The prices start at 20% below our public rate and then go down with group size.
To estimate the price, count the number of participants, look up the price per person, and multiply.
There may be additional fees for applicable taxes, travel, accommodation, room/equipment rentals, agreed overhead, or any requests for unique content development. Our minimum fee for training is $5,000. All prices are in USD for training in the USA and CAD for training in Canada.
Want to learn more?
Reach out, and we’ll find a time to speak
Celebrating 10-years of training,
with pros from over 1,200 companies.
Companies are rapidly building behavioral science units.
We’ll help you stay ahead with a format that’s fun, scientific and practical.
Reach out for a FREE consultation with Dr. Cugelman, on using behavioral science to boost your team’s impact.