Learn Digital Psychology & Emotional Design

Classroom & Online Training

Companies that train with AlterSpark

Fast-track your skills in applying psychology to websites, apps and campaigns.

Our two courses will give you a comprehensive understanding of digital psychology and show you a step-by-step process you can use in your next project.

Build your skills over two courses

Our educational system contains two courses that cover distinct approaches to building psychology-inspired websites, apps and campaigns.

Take either course. Or take both back-to-back for a comprehensive learning experience.

Psychology for Digital Behavior Change

Psychology for Digital Behavior Change [DBC]

This course covers the key approaches to digital behavior change, with over 50+ psychological principles, psychological design patterns and UI. You’ll learn a behavioral design process and build experience applying psychological design strategies to standard industry tools.

You have the option of bringing a challenge to class and leaving with psychology-inspired prototypes.

Emotional Design Psychology & Neuroscience

Emotional Design Psychology & Neuroscience [EDP]

This class will deepen your understanding of user perception, cognition, emotion and behavior. You’ll take a deep dive into human emotions and learn how to build emotion-targeted digital strategy for various page types, processes and marketing goals.

You’ll deepen your hands-on skills with many rounds of emotionally targeted wireframing and mini-design sprints.

Celebrating our 8th year training 1,600+ pros in small classrooms world-wide.

Here’s the classroom kit you’ll get

Want to see the online kit?

Course books
Reference manuals
Handy desk references
Behavioral design workbook
Behavioral science software
Certification

Psychology-inspired design

Intuitive. Practical. Fun.

We teach behavioral science and design in a format that is easy and practical.

Although there is a lot of educational content to cover, we’ll keep your energy up by mixing formal lessons with experiential learning and hands-on exercises.

You’ll enjoy a blend of mini-modules mixed with group activities, live polling, scenario-based learning games, design challenges, and lots of teardowns.

Look inside our classroom

Have a team?

Big teams

If you have 10–25 colleagues and prefer tailored training, see our in-house training options. We also provide behavioral design sprints or hybrid education sprints.

Small teams

Small teams of 3–5 can take an organizational project to the class, and we’ll coach them through the behavioral design process. They’ll leave with prototypes for your business. Plus, you’ll save 15% with our group promo code.

  Classroom Online Training
DBC
$799 3-days
$499 3-weeks live*
EDP
$599 2-days
$399 2-weeks live*
Complete Package
[DBC+EDP]
$1,248 5-days

Save $150

$798 5-weeks live*

Save $100

* Plus you also get 2-years on-demand lessons & all updates

SAVE 10–15% with promo codes

We offer promo codes for academics (10%), non-profits (10%), students (15%) and groups of 3 or more (15%). Yes, you can add promo codes to the early bird rates. To claim your promo code, email [email protected]

Register Now

Psychology for Digital
Behavior Change [DBC]

Online
Online

Psychology for Digital Behavior Change (DBC)

29 Sep - 19 Oct 2019
3-Weeks LIVE Tutorials + On-demand
$499

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Toronto
Toronto

Psychology for Digital Behavior Change (DBC)

4-6 Nov 2019
3-Day Classroom Training
$799

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Vancouver
Vancouver

Psychology for Digital Behavior Change (DBC)

25-27 Nov 2019
3-Day Classroom Training
$799 $679 until Fri 25 Oct 2019
Save $120 (15%) by registering early

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Chicago
Chicago

Psychology for Digital Behavior Change (DBC)

2-4 Dec 2019
3-Day Classroom Training
$799 $679 until Fri 01 Nov 2019
Save $120 (15%) by registering early

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Emotional Design Psychology
& Neuroscience [EDP]

Online
Online

Emotional Design Psychology & Neuroscience

20 Oct - 2 Nov 2019
2-Weeks LIVE Tutorials + On-demand
$399

Order in:

Toronto
Toronto

Emotional Design Psychology & Neuroscience

7-8 Nov 2019
2-Day Classroom Training
$599

Order in:

Vancouver
Vancouver

Emotional Design Psychology & Neuroscience

28-29 Nov 2019
2-Day Classroom Training
$599 $509 until Fri 25 Oct 2019
Save $90 (15%) by registering early

Order in:

Chicago
Chicago

Emotional Design Psychology & Neuroscience

5-6 Dec 2019
2-Day Classroom Training
$599 $509 until Fri 01 Nov 2019
Save $90 (15%) by registering early

Order in:

100% Satisfaction Guarantee

We’re so confident you’ll love our training, that we offer a 100% money-back guarantee to anyone who attends our classroom or online training and wishes to withdraw. For details, read our guarantees.

Secure registration

All online payments are processed securely by PayPal and Stripe. Plus we use 128-bit encryption on all digital properties, verified by Comodo.

What students are saying

By providing a solid foundation in design principles from psychology and neuroscience, Brian empowers you to build more effective and efficient design solutions. Engaging, Informative, interactive and immensely valuable workshop for professionals at any level.

Mike Nomura

Product Designer, Facebook

Brian’s workshop was great! Very informative and I look forward to any other workshops that will be coming up in the near future.

Nicola WIlliams

User Experience Designer, Expedia Canada Corp.

An invaluable course to understand and practically apply persuasive digital behavior principles and architectures. I will certainly be applying this knowledge to my work as an e-learning/UI designer.

Derrin Edwards

eLearning & UI Design Lead, Ericsson

I greatly appreciated the content and the research that went into producing this coursework. I can find ways to use it immediately to make my work more effective.

Daniel Turman

Associate Creative Director, Salesforce.com Inc

This workshop helped me to gain more insight into becoming a better UX designer. The page audits are tremendous and the toolkit is something I will use on a daily basis.

Czara de la Llana

Senior Interaction/UX/UI Designer, Yellow Pages

Great workshop! ... We will start implementing some of the ideas in our projects.

Alex Aranda

Senior User Experience Designer, Samsung Electronics