DIGITAL PSYCHOLOGY
& EMOTIONAL DESIGN

Classroom & online training

Join 1,600+ pros who’ve completed our training

Master Digital Psychology

Fast-track your skills in applying psychology to websites, apps, ads and campaigns.

Our two courses will give you a comprehensive understanding of digital psychology and show you a step-by-step process you can use in your next project.

Build your skills over two courses

Our educational system contains two courses that cover distinct approaches
to building psychology-inspired websites, apps and campaigns.

Take either course.
Or take both back-to-back
for a comprehensive learning experience.

Psychology for Digital Behavior Change

Psychology for Digital Behavior Change [DBC]

This course covers the key approaches to digital behavior change, with over 50+ psychological principles, psychological design patterns and UI. You’ll learn a behavioral design process and build experience applying psychological design strategies to standard industry tools.

You have the option of bringing a challenge to class and leaving with psychology-inspired prototypes.

Emotional Design Psychology & Neuroscience

Emotional Design Psychology & Neuroscience [EDP]

This class will deepen your understanding of user perception, cognition, emotion and behavior. You’ll take a deep dive into human emotions and learn how to build emotion-targeted digital strategy for various page types, processes and marketing goals.

You’ll deepen your hands-on skills with many rounds of emotionally targeted wireframing and mini-design sprints.

Celebrating our 8th year training over 1,600 students in small classrooms

Here’s your classroom kit

You’ll see the online kit here

Course books
Reference manuals
Handy desk references
Behavioral design workbook
Behavioral science software
Certification

Psychology-inspired design

Intuitive. Practical. Fun.

We teach behavioral science and design in a format that is easy and practical.

Although there is a lot of educational content to cover, we’ll keep your energy up by mixing formal lessons with experiential learning and hands-on exercises.

You’ll enjoy a blend of mini-modules mixed with group activities, live polling, scenario-based learning games, design challenges, and lots of teardowns.

Look inside our classroom

Team training

Big teams

If you have 10–25 colleagues and prefer tailored training, see our in-house training options. We also provide behavioral design sprints or hybrid education sprints.

Small teams

Small teams of 3–5 can take an organizational project to the class, and we’ll coach them through the behavioral design process. They’ll leave with prototypes for your business. Plus, you’ll save 15% with our group promo code.

SAVE 25% by 24 Aug 2019 - Super Early Bird Deadline

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Upcoming classes

Psychology for Digital Behavior Change [DBC]

Online
Online
29 Sep - 19 Oct 2019
Super Early Bird Deadline Aug, 24
Register early to save 25% ($125)
Toronto
Toronto
4-6 Nov 2019
Super Early Bird Deadline Aug, 24
Register early to save 25% ($200)
Vancouver
Vancouver
25-27 Nov 2019
Super Early Bird Deadline Aug, 24
Register early to save 25% ($200)
Chicago
Chicago
2-4 Dec 2019
Super Early Bird Deadline Aug, 24
Register early to save 25% ($200)

Emotional Design Psychology & Neuroscience [EDP]

Online
Online
20 Oct - 2 Nov 2019
Super Early Bird Deadline Aug, 24
Register early to save 25% ($100)
Toronto
Toronto
7-8 Nov 2019
Super Early Bird Deadline Aug, 24
Register early to save 25% ($150)
Vancouver
Vancouver
28-29 Nov 2019
Super Early Bird Deadline Aug, 24
Register early to save 25% ($150)
Chicago
Chicago
5-6 Dec 2019
Super Early Bird Deadline Aug, 24
Register early to save 25% ($150)

What students are saying

Brian’s workshop was great! Very informative and I look forward to any other workshops that will be coming up.

Nicola WIlliams

User Experience Designer, Expedia

Excellent content. Applicable everywhere. Thank you.

Adam Dobrer

Business Experience Design Manager, Deloitte

Great workshop! … We will start implementing some of the ideas in our projects.

Alex Aranda

Senior User Experience Designer, Samsung Electronics

Get notified of our next classes

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