Build digital products & campaigns with psychology
Training & Certification
Online • Classroom • Corporate
Fast-track your skills in applying psychology to websites, apps and campaigns.
Our two courses will give you a comprehensive understanding of digital psychology and show you a step-by-step process you can use in your next project.
Build your skills over two courses
Our educational system contains two courses that cover distinct approaches to building psychology-inspired websites, apps and campaigns.
Take either course. Or take both back-to-back for a comprehensive learning experience.
Intuitive. Practical. Fun.
We teach behavioral science and design in a format that is easy and practical.
Although there is a lot of educational content to cover, we’ll keep your energy up by mixing formal lessons with experiential learning and hands-on exercises.
You’ll enjoy a blend of mini-modules mixed with group activities, live polling, scenario-based learning games, design challenges, and lots of teardowns.
To keep our online learning as engaging as the classroom, we run weekly LIVE tutorias with interactive exercises and a full behavioral design process.
Celebrating our 10th year, training thousands of students in small classrooms.
Learn however you like
Take our courses online, in the classroom, or through customized corporate options.
If you need to mix and match let us know.
Enjoy over 25-hours of training, with LIVE tutorials, the full behavioral design process and optional certification.
Fast-track your skills in behavioral design with 3-5 days of learning, interactive exercises, and design challenges.
Boost your team’s expertise with interactive training, delivered online or in-person, tailored to your exact needs.
How We Boost Learning Outcomes
We’ve spent years finding the best ways to teach applied psychology.
Most of our content comes from scientific journals and industry best-practices.
So how do we translate complex scientific subjects into fun, intuitive, and practical training?
Here’s our approach:
We don’t just tell you about psychological concepts. Whenever possible, you’ll experience them. Seeing is believing. There’s no better way to make the principles stick.
You’re invited to bring any project to the class, then develop prototypes as we coach you through our behavioral design process. The more you invest in the project, the more you’ll get out of the class.
Simulated learning games
Thanks to Dr. Chandross, we developed several learning games and exercises to help our students acquire skills and judgment faster than traditional teaching methods. Best of all, they’re extremely fun.
Not many people realize it, but science-inspired design is fun and creative. We use improv exercises to help our students loosen up and translate scientific concepts into all sorts of creative ideas.
Live psychometric polling
To develop more in-depth insight, we use anonymous psychometric polls, discussions about behavioral impacts, and more. Rather than telling you how people are, we’ll show you.
Bigger picture learning
People learn best when they have a mental model of the concept. Most of our training presents complex ideas as simple concepts before we dive into the details. We find this boosts comprehension and retention.
Expect the unexpected
To keep our class exciting, we keep it fun and use all sorts of crazy techniques to keep everyone engaged and focused. We won’t ruin the surprise, but expect to learn in an unanticipated way.
To reinforce your learning, you’ll join a series of psychology-inspired design challenges. Each challenge pushes you to use behavioral principles in different ways. It’s great learning, fun, and helps internalize the lessons.
Behavioral science software
We’ve developed software that predicts the psychological strategies needed to nudge users and flag potential backfires. You’ll use our software to get behavioral insights into your target audiences and simulate a formal lit review.
Psychological paint by numbers
We’ve converted the most popular behavior change theories into behavioral design canvases. We use these when teaching theory-based design. They’re scientific training wheels to get you rolling.
Step-by-step design process
We provide a full behavioral design workbook, along with step-by-step templates and instructions. After completing the process, you’ll have a behavioral science framework you can use on any future project.
To maintain our focus on digital applications, our wireframe kit includes most of the standard device, layout, and advertising formats. Each is in their proper proportions and any ideas you develop in class are easily adapted after.
Have a team to train?
|Classroom Tuition||Online Tuition|
$499 4-weeks live*
$399 4-weeks live*
|Complete Package |
$798 8-weeks live*
* Plus you also get 2-years on-demand lessons & all updates
SAVE 10–15% with promo codes
We offer promo codes for academics (10%), non-profits (10%), students (15%) and groups of 3 or more (15%). Yes, you can add promo codes to the early bird rates. To claim your promo code, email [email protected]
Psychology for Digital
Behavior Change [DBC]
100% Satisfaction Guarantee
We’re so confident you’ll love our training, that we offer a 100% money-back guarantee to anyone who attends our classroom or online training and wishes to withdraw. For details, read our guarantees.
All online payments are processed securely by PayPal and Stripe. Plus we use 128-bit encryption on all digital properties, verified by Comodo.
What students are saying
By providing a solid foundation in design principles from psychology and neuroscience, Brian empowers you to build more effective and efficient design solutions. Engaging, Informative, interactive and immensely valuable workshop for professionals at any level.
Brian’s workshop was great! Very informative and I look forward to any other workshops that will be coming up in the near future.
An invaluable course to understand and practically apply persuasive digital behavior principles and architectures. I will certainly be applying this knowledge to my work as an e-learning/UI designer.
I greatly appreciated the content and the research that went into producing this coursework. I can find ways to use it immediately to make my work more effective.
This workshop helped me to gain more insight into becoming a better UX designer. The page audits are tremendous and the toolkit is something I will use on a daily basis.
Great workshop! ... We will start implementing some of the ideas in our projects.