Digital psychology, marketing, and sales for online insurance & financial services
An AlterSpark and Kanetix Ltd. collaboration
With our partner Kanetix, Canada’s largest digital customer acquisition platform for insurance and financial services, we’re offering a unique industry-focused 2-day workshop on best practices in digital psychology for the insurance and financial services industry.
This workshop will give your team a bootcamp-paced introduction to core behavioral science principles, and show you how insurance and financial services companies use these principles for customer acquisition, conversion and retention.
You will learn how to integrate principles in digital psychology recently developed to enhance your customer experience in the digital domain. You’ll also learn how to incorporate behavioral science and social psychology into your web site design to foster credibility and trust in order to persuade customers to sign-up with your company, and become long-term loyal customers.